Next.js → WordPress

Convert Your Next.js Site to WordPress

Escape Vercel's per-seat pricing, usage overages, and framework churn. Keep the design, gain a real CMS, ship your marketing site on flat-rate hosting — in 7 days.

Whether you built with App Router, Pages Router, static export, or a hybrid SSR setup — we migrate the design to WordPress, translate components to Gutenberg blocks, and hand you a site your marketing team can actually edit without a PR.

★ 5.0 on Fiverr  ·  10+ years WordPress  ·  500+ sites delivered  ·  Worldwide

Monthly hosting cost — 10-person dev team

$200+

Vercel Pro floor

before overages

$35

WordPress hosting

flat, no overages

All routers

App + Pages

Keep the app

optional path

Flat billing

no overages

Next.js is brilliant for apps. For marketing sites, the math stops working.

Next.js is the right tool for real applications — dashboards, SaaS products, anything with meaningful client-side state. It's the wrong tool for a content-heavy marketing site, and three specific problems compound every month.

The Vercel bill grows with every seat and every visitor.

Vercel Pro is $20/user/month — 10 devs = $200 before usage. Add bandwidth overage at $0.15/GB beyond 1 TB. Add build minute overage at $0.126/min on Turbo machines (default since Feb 2026, 9× Standard). Add image optimization per transformation. DDoS traffic is billable — one documented attack cost $23,000. WordPress hosting stays flat regardless of seats, traffic, or attacks.

The framework keeps shifting underneath you.

Pages Router → App Router migration. Server Components paradigm. Server Actions replacing API Routes. Turbopack replacing Webpack. Multiple critical CVEs in React Server Components in late 2025. Every Next.js major version breaks something. Your team spends cycles on framework upgrades instead of product. WordPress core API has been stable since 2003.

Every content change is still a deploy.

Static Next.js sites need rebuilds for content updates. ISR helps but doesn't eliminate the pipeline. Every PR gets a preview deploy (more build minutes). Marketing team waits for CI. Copy changes take an hour to land. WordPress publishes content in real-time with zero build step — your marketing team edits directly.

Have a real app in Next.js? You don't have to migrate everything.

Keep your Next.js app on Vercel. Move your marketing site (home, pricing, blog, docs) to WordPress. Most SaaS teams cut their Vercel bill 50–70% this way.

What you get with a Next.js to WordPress conversion

Every conversion includes the full stack — not as add-ons. Your design, your components, your SEO, and your team's ability to ship content without touching Git.

Pixel-accurate WordPress rebuild (Gutenberg recommended for Next.js devs, Elementor optional)
Works with: Next.js 14, 15, 16 (App Router), legacy Pages Router, static export, SSR/SSG hybrid
Server Components and Client Components translated to Gutenberg block architecture
App Router routes become WordPress pages with proper permalink structure
API routes / Server Actions mapped to WordPress REST or kept external (headless option)
next/image migration to WordPress native responsive images + Cloudflare image resizing
Middleware logic (auth, redirects, A/B tests) rationalized for WordPress patterns
Tailwind / CSS Modules / styled-components rebuilt as WordPress theme + block CSS
Design tokens migrated to theme.json (colors, typography, spacing, breakpoints)
Full on-page SEO: Rank Math, schema markup, XML sitemap, Open Graph
Core Web Vitals pass — often beats hydrated Next.js client-side routing
301 redirects from every Next.js route — rankings preserved
Optional: keep your Next.js app, migrate only the marketing/landing layer
Training video + 14 days of post-launch support

From Next.js codebase to production WordPress in 7 days

One predictable process. No surprises, no scope creep, no "it's almost done."

1
Day 1

Free Audit

Share your repo (GitHub/GitLab/ZIP). We audit the router (App vs. Pages), rendering strategy (SSG/SSR/ISR), Server Components usage, API routes, middleware, auth, styling, and dynamic content. You get a clear scope doc within 24 hours: what moves cleanly, what needs rebuild, whether full migration or a hybrid path suits you, and the fixed price.

2
Days 2–5

Rebuild

Pixel-accurate WordPress build. React components (Server and Client) translated to custom Gutenberg blocks — themselves built in React. next/image replaced with WordPress responsive images. Middleware ported to WordPress hooks or server-side patterns. Styling rebuilt as theme.json design tokens plus block CSS. Staging environment; your Next.js site stays live.

3
Day 6

Content + API + SEO

Dynamic content migrated to WordPress custom post types with ACF. API routes decided — WordPress REST or kept external for app functionality. Server Actions rationalized to WordPress patterns. Full SEO setup: schema, sitemap, Rank Math, Search Console, IndexNow, 301 redirects from every Next.js route.

4
Day 7

Handoff

DNS cutover from Vercel to your new WordPress host. CI pipeline retired for the marketing site — no more preview deploys for copy changes, no more build minute bills for typo fixes. Personal training video for the team. 14 days support. If you kept your Next.js app, both run side-by-side.

Real Next.js migrations. Real monthly savings.

Every site below was built in Next.js, then rebuilt by us in WordPress. Same design, predictable monthly cost, marketing team finally self-sufficient.

"Our Vercel bill hit $800 in a traffic-spike month. We had a marketing site doing basic marketing things. Moved to WordPress on Cloudways for $40/month flat — same design, same SEO performance."

CTO

B2B SaaS startup

"We kept the Next.js app on Vercel and moved the marketing site (home, pricing, blog, docs) to WordPress. The marketing team ships 3x more content now, and our build minutes dropped 70%."

VP Engineering

Developer tools company

"The App Router migration plus critical RSC security patches plus Turbo build cost increases were the final push. We went back to WordPress for the content layer. Dev team got their Fridays back."

Founder

Fintech startup

Next.js vs. WordPress — for a marketing/content site

Next.js excels at real applications. WordPress excels at content-driven sites with SEO, CMS, and non-dev editing. This comparison is narrowly about marketing sites — if you're shipping a real app, Next.js still wins.

What matters Next.js on Vercel WordPress
Real app features (auth, dashboards, state) Excellent Possible, not core strength
Content-heavy marketing site Works, but overkill Purpose-built
Pricing model Per-seat + usage overages Flat hosting
Team of 10 devs — monthly floor $200 Pro + usage Same $15–$80 flat
Bandwidth overage $0.15/GB beyond 1 TB None
Build minutes (Turbo default since Feb 2026) $0.126/min beyond 6,000 None — no build step
CMS None — code changes only Native, extensive
Non-dev content editing Not possible First-class
API routes Built-in (counts toward compute budget) WordPress REST, free
Framework stability Major versions every 12–18 months Stable since 2003
Image optimization next/image (billed per transformation) Responsive images + CDN, flat cost
Long-term cost (5 years, 5-dev team) $6,000–$30,000 $900–$5,000 + migration

Full analysis: AI website to WordPress migration cost in 2026 →

Pricing

Transparent pricing. No surprises.

Fixed-scope quotes. 7-day delivery. No lock-in, no retainer required.

Starter

$299 / fixed quote

Best for: single-page AI sites and Claude artifacts

  • Single-page AI → WordPress
  • Elementor or Gutenberg
  • Mobile responsive
  • Basic on-page SEO
Start with Starter
★ Most popular

Standard

$599 / fixed quote

Best for: multi-page business sites

  • Up to 5 pages
  • Full on-page SEO + schema
  • Core Web Vitals optimization
  • Contact form + integrations
  • Training video
Choose Standard

Pro

$1,299 / fixed quote

Best for: SaaS, ecommerce, and agencies

  • Up to 15 pages
  • Advanced SEO + speed tuning
  • WooCommerce or blog setup
  • Custom plugin integration
  • 30-day support
Go Pro

See full pricing & frequently asked questions →

FAQ

Next.js to WordPress — frequently asked questions

I have a Next.js static export. How's this different from a standard React migration?
Easier, actually. Static Next.js (`output: 'export'`) produces pre-rendered HTML, so the design and content are already lifted from React runtime. We treat the static HTML as the reference, then rebuild in WordPress with Gutenberg — matching every route to a WordPress page or custom post type. Static Next.js migrations typically finish 1–2 days faster than equivalent CRA or Vite React migrations.
My site uses the App Router with Server Components. Can it migrate?
Yes. Server Components translate to WordPress server-rendered PHP templates or Gutenberg blocks with PHP render callbacks — conceptually the same pattern. Client Components (marked with 'use client') translate to JS-enhanced block components. We preserve the Server/Client split where it matters for performance; elsewhere we consolidate into simpler WordPress templates. App Router migrations typically take 2–3 days longer than Pages Router due to the Server Components audit.
What happens to my API routes and Server Actions?
Depends on what they do. Content APIs (fetch blog posts, products, case studies) migrate to WordPress REST endpoints — native, free, no extra infrastructure. App-layer APIs (user actions, transactions, mutations) can stay as external services that WordPress calls, or migrate to WordPress REST if the data belongs there. Server Actions specifically rationalize to WordPress patterns via custom REST endpoints or wp-admin-post hooks. All three paths are discussed in the audit.
Should I use headless WordPress with Next.js frontend instead of migrating fully?
Sometimes, yes — but less often than people think. Headless WordPress (WP backend + Next.js frontend via REST or WPGraphQL) makes sense when you have genuine app functionality in Next.js that doesn't translate to WordPress templates. It's the wrong choice for pure marketing/content sites — you pay Vercel costs AND WordPress hosting for zero real benefit. We recommend headless in about 15% of cases and full traditional WordPress in 85%. The audit tells you which camp you're in.
Can I keep my Next.js app and just move marketing to WordPress?
Yes, and this is a popular path for SaaS and developer tools. Your Next.js app stays on Vercel (dashboards, user accounts, the actual product). Your public marketing site — home, pricing, blog, docs, changelog — moves to WordPress where SEO, CMS, and plugins live. Usually cuts the Vercel bill 50–70% because marketing traffic often dwarfs app traffic.
What about my Vercel deployment, preview branches, and Git workflow?
For the marketing site: retired. WordPress doesn't need build pipelines, preview deploys, or CI for content changes. Copy updates land immediately. For the app (if kept), your Vercel workflow stays exactly as-is. For the marketing site on WordPress, we set up staging environments for design changes when needed, but day-to-day content editing is instant publish through the admin.
What about next/image and image optimization?
Replaced with WordPress's native responsive images plus Cloudflare image resizing (or Bunny.net). WordPress auto-generates multiple sizes on upload and serves appropriate sizes via srcset. Cloudflare Images or Bunny.net handles on-the-fly resizing if you need it. Result: similar perceived performance to next/image, but no per-transformation billing.
How do I handle middleware (auth, redirects, A/B tests) in WordPress?
Three routes depending on what your middleware does. (1) Redirects: migrate to Rank Math Redirections or .htaccess/nginx rules. (2) Auth: use WordPress users + plugins like MemberPress, or keep headless auth (Auth0/Clerk) for app-level routes. (3) A/B tests: migrate to tools like Nelio A/B Testing or external platforms like Convert/VWO that work site-agnostic. We flag anything requiring custom solutions in the audit.
Will performance suffer without Vercel's edge network?
Usually not. Modern WordPress hosting (Cloudways, Kinsta, Rocket.net) pairs with Cloudflare to deliver global edge caching. Static content hits Cloudflare's 300+ PoPs — often faster than Vercel's edge in many regions. Core Web Vitals for a typical marketing site end up similar or better than a hydrated Next.js client-side router. Real performance differences tend to show up in heavy-app use cases, not content sites.
How long does a Next.js to WordPress migration take?
Most Next.js projects finish in 5–10 days. Static export, 10 pages: 4–5 days. Multi-page App Router sites with blog and dynamic content: 7–10 days. SSR-heavy sites or complex apps requiring hybrid migration: 10–14 days. Sites with Clerk/Auth0 authentication that needs migration add 2–3 days. The free audit gives you a firm timeline for your specific case.

Ready to stop paying Vercel for marketing traffic?

Free audit within 24 hours. Fixed quote, 7-day delivery. Flat hosting, real CMS, no more framework churn for copy changes.